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Case: Creation of website for hotel in Moldova

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Development of website for hotel in Moldova

Date of publication: 13.04.2022

The purpose of the hotel website creation

The niche of the hotel business today is highly competitive. Therefore, you need to look for new ways to distribute advertising and attract customers. To order a site means to create a platform that will satisfy both these needs at the same time.

Our goals:

create an informative site where there will be as many pictures and videos as possible;
to immerse a potential customer in the atmosphere of the rooms, awakening in him the desire to visit them;
to increase brand awareness on the Internet;
make potential clients active.

The reason for leaving online: Nowadays, the presence of a website is a question of the prestige of the hotel. First of all, it is an opportunity to sell the business. With a website, you can demonstrate to potential customers your advantages, answer common questions and allow them to make a reservation at any time.

Results achieved

45%

the first-quarter profit increase

conversion rate increased

73%

of new customers from online

4325

user clicks from search results

Structure of the hotel website

Our main objective was to ensure that the user who came to the site from search engines would stay on it as long as possible. Therefore, the development of the hotel website began with thinking about the structure. We decided that the home page would be a video tour of the hotel, showcasing its most attractive areas. We also highlighted the following blocks:

basic services (rooms);
additional services (café and spa);
specials;
news;
contact information.

Must-have functions

Hotel tour
Provides basic information in the form of photos and videos about classes and rooms, available facilities, as well as additional hotel services.

Hotel Service Description
Additional service blocks that attract potential customers. Also, the website describes in detail the conditions in the rooms, and all additional services such as food, wi-fi, television, etc.

Booking form
We have made it as succinct as possible: lack of information can make a customer change his mind, while too much can tire him out.
The detailed form can greatly improve the loyalty of visitors to your hotel and will save their time.

News
This page contains information about the hotel’s innovations as well as about special offers for guests.

Stages in the development of a hotel website:

What the client wants

There is nothing more important than finding out what they want. Then we structure this information and pass it on to the performers

What our designers can do

From the word picture and sketches, the designers create the very face of the website that should impress the potential client

What layout designers and programmers do

These specialists receive layouts from designers and turn them into HTML format, which is transformed into the site's admin panel

What copywriters will write

Now you need to talk about the hotel services in a non-boring, succinct, informative and attractive way

What to expect from testers

When the site is ready, it must go through a series of tests so that we can make sure it works faultlessly

Benefits of developing a website with our CMS

Developing websites for hotels is a routine task for us, but every project is a creative challenge. We love the individual approach so much that we never repeat ideas. But that's not all of our advantages.

The platform on which we develop the website deserves special attention. It's so intuitive and easy to use that you'll be able to edit the information yourself. And this, in turn, will allow you to save on additional employees with programming knowledge.

We make business more accessible and profitable!