The main goal and the desired result from the SERM service are to get results in search engines for a group of queries: "brand, about a brand", "reviews about a brand, brand reviews", "brand, and employee reviews" from managed internet sites.
The serm reputation management unit consists of the following points: writing unique articles and working with reviews, posting them on third-party resources, promoting these third-party Internet resources, and so on.
SERM (Search Engine Reputation Management) is the management of a company's / brand's reputation in search engines through SEO promotion and internet marketing tools. These are the tools our team uses to achieve results at work.
Internet marketing is responsible for posting positive comments and reviews, creating high-quality unique content for posting on third-party internet sites, link promotion with reviews on forums and questionnaire sites, question-and-answer web resources, writing thematic articles and creating PR materials.
SEO tools are used by our specialists to promote online sites with content that builds a good reputation and to oust “unwanted” negative sites from the Top 20 search results. Working with brand reputation management involves constant monitoring of results and their analysis, since at any time new online resources can burst into the search results. Therefore, it is extremely important to monitor and carry out work in a timely manner in order to achieve a positive image.