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Development of an online children’s goods store

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Creation of an online children’s goods store

Date of publication: 02.08.2022

Purpose of creating an online children’s goods store

We received an order to develop an online store with products for children. To make a functional site, we set ourselves the following tasks:

Develop a system of product filtering, which will allow you to easily navigate a large number of pages.
Create a gift selection assistant that allows you to quickly find the right item by gender, age, and child’s interests.
For the convenience of users to design a catalog with the maximum level of nesting, as well as the ability to import goods through Excel.

Reason for going online: Creating your own web site is the easiest and most effective way to increase sales and revenue for your store. It allows you to organize the delivery of goods 24/7 with minimal costs.

Results achieved

+15891

products added

+30%

increase in organic traffic in the first month of the site

+135%

sales for the half year

+1824

unique visitors in the first 3 months since the launch of the site

Structure of an online children’s goods store

Working on the structure of the site, we made it a priority to develop a convenient and attractive interface with full technical optimization. Thus, we highlighted the following pages:

Home page.
Catalog.
About Us.
Payment and delivery.
News.
Hospital Bag Checklist for Mom and Baby.
Gift Selection Assistant.

Must-have functions

Home page.

Here you’ll find great deals, a promotions banner, and a catalog menu.

Catalog.

All products are divided into categories and subcategories for maximum convenience.

Hospital Bag Checklist for Mom and Baby.

A page with tips for new moms on what to take with them to the hospital before giving birth.

Product page.

Detailed information about each product, including price and stock availability.

Brand.

Under the product description there is information about the manufacturer.

Profitable offer.

The opportunity to buy several items at a bargain price.

Shopping cart.

A convenient page for sorting all items of interest and ordering.

Shipping.

It is possible to order home delivery and choose the method of payment.

Gift Selection Assistant.

The user has the ability to choose the right product depending on their budget and the interests of the child.

Mobile version.

Fully configured and optimized version of the site for mobile devices.

Stages of development of an online children’s goods store

Design and structure.

After the approval of all specifications, designers start working on the structure and functionality of the site.

Programming and adaptive layout.

Ready page layouts are sent to programmers, who create a full-fledged website on their basis.

Writing texts.

Copywriters are engaged in writing texts to fill the site with basic information.

Optimization.

At the next stage, SEO specialists deal with the implementation of the keys and the technical component of the site.

Conducting tests.

At the end of all the work we test the finished site, correcting minor details and correcting deficiencies.

Advantages of developing on our CMS

Admin Panel, which we use for sites, is a development of our company. It has the following advantages:

Ability to edit meta tags and page titles independently.
Simple, clear and convenient functionality and concise structure.
Protection of personal data.
Ability to make changes and update the website without programming knowledge.

Once again, we have created a perfectly functioning website that meets all the requirements of potential clients. Order the creation of the site with us, because we are able to successfully promote your business from scratch or expand an existing one.

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