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Creating a website for dentistry

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Creating a website for dentistry

Date of publication: 22.06.2022

The purpose of creating a website for dentistry

Receiving an order for the development of a website for a dental clinic, the first thing we did was analyze the situation on the market and set ourselves a number of key objectives:

Make the clinic more recognizable on the Internet.
Increase the number of customers.
Simplify to make dental appointments.
Make the interface as clear as possible to get acquainted with all available procedures.

The reason for going online: In the age of developing technology, the first thing any potential client looks for is information on the Internet. Creating website allows you to tell more people about your clinic and, as a result, expand your client base.

Results achieved

+57%

of new clients who made an appointment online

+35%

visits to the site from search results

+48%

increase in profit for the reporting period

+6%

increase in conversion

Website structure for dentistry

Structure is the most important part of the site. It should be designed in such a way as to encourage the client to choose this particular clinic for treatment. Therefore, we have tried to make the interface as simple and stylish as possible, easy to navigate on the site and the ability to quickly make an appointment. The site has the following categories:

Main page with services and discounts
Section ”About the Clinic”
Section with a list of all working doctors
Reviews
Contact

Must-have functions

Services of the clinic

Each service is described in detail so that clients have a complete understanding of the procedures.

Our Doctors

A section where customers can view a list of all doctors, their specialization and degree of qualification.

Making an appointment

We made it possible to make an appointment by filling in only 4 fields: name, phone number, date of appointment and required service. To confirm your appointment online, a manager will call you back within an hour.

Cost of treatment

In this section the potential client can see the price list of all services provided in the clinic.

Current promotions

On the homepage there is a banner showing all temporary discounts and current promotions. It encourages customers to apply while there is still an opportunity to save money.

Reviews

We have made it possible to place on the site reviews of actual clients who have undergone treatment.

Purpose of creating a website for a dental clinic

Identifying customer requirements.

At this stage, we need to understand what result the client wants to see and make appropriate terms of reference for the entire team.

Structure and design.

Thinking about appearance and functionality of the future site.

Layout and programming.

All the work of designers is transferred to programmers to bring ideas to life. At this stage, a functioning website is created.

Filling with content.

Then the site goes to copywriters, content managers and SEO-optimizers to fill the site with content.

Testing.

The final step is the identification of errors in the site, carried out the last modifications and adjustments.

Benefits of developing a website with our CMS

Along with a ready-made website, we provide our customers with CMS, thanks to which you can maintain and update your resource without any special knowledge. You do not need to hire a specialist, whose work will be expensively remunerated!

You will be able to update the information on the site yourself while having a cup of your favorite coffee in the morning, in a cafe at lunchtime and without sacrificing family time. And it is better to entrust the promotion of the site to professionals - our team. We have created a unique product, easy and understandable. We save you money!