UI/UX website design is the development of such user interfaces, where the convenience of interacting with the presented information plays no less a role than the appearance. Its purpose is to help the visitor quickly and easily perform the desired action on the portal (placing an order, subscribing, buying, searching for goods / services) through the interface.
UX literally translates to “user experience”. This is a kind of impression that the visitor gets when interacting with the interface. Did they manage to find what they were looking for? If so, how fast? It is from this point of view that the UX design is assessed.
UI stands for user interface. These are mostly physical properties that the designer endows it with: colors, button sizes, fonts, the location of the text, images, etc.
The task of such a design is always specific, for example, selling a product. On this basis, the Internet user makes a decision - like / dislike, buy / not buy.
But there is still a difference between UX and UI: in the first case, the designer thinks over how the visitors will interact with the interface, what steps they will need to take to get a certain result. In the case of UI, the specialist decides how visually each of the steps will look.
In terms of sequence, the visual is developed first according to the User Experience principle, then the User Interface. But the main thing that you need to know about them is the result they give is a friendly and convenient user interface.
The Studio Webmaster team is ready to help you improve your web resource to the ideal! For example, you can order a 3D video that will attract even more attention to your site.