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Promotion of the Domino furniture website

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Promotion of the Domino furniture online store

Date of publication: 02.08.2022

Information about the project

Client: Domino is a store selling Italian furniture in Chisinau. The company has been on the market for over 25 years and is one of the most famous in Moldova thanks to its large assortment of quality Italian furniture. At the beginning of year 2021, Domino’s client ordered from us the service of creating an online store. After developing the website, we took up its promotion.

Site features: This site requires constant optimization, as new products regularly appear in the catalog, as well as new articles are added to the blog.

Target audience: Men and women from 25 to 50 years with an income above average.

Objective: Bringing the site to the TOP of Google and increasing traffic from organic search results.

Service: SEO-optimization and promotion of the site furniture.

We are glad to cooperate with Domino. We were trusted and we were able to show good results in a short time.

What sets our team apart is that we are used to looking for an unconventional and effective approach to every task.

For successful SEO promotion we have applied the following methods:

Formed metadata according to the semantic core, which we compiled. This way the search engines see the correspondence between the page content and the queries.
Adjusted the speed of page loading. This factor greatly affects the ranking. In addition, long loading times can cause a large number of bounces, which has a bad effect on the volume of orders and the company’s income.
Set up linking, so we transferred weight to the more important pages on the site.
Set up micro-parsing. This factor affects the recognition of information on the site by the search bot. Also included in this item is the configuration of “bread crumbs” on the site.
Used rel: “canonical” attribute. A very important HTML element that tells the search engine which pages should be indexed and which are duplicates.

Organic traffic growth

Promotion of the Domino furniture website

We started working on the promotion of domino.md in 2021. After performing all the above-mentioned actions, we began to observe the growth of visits from the search engine. The presented graph shows that from January 2022 till now there is a positive dynamic.

Link Growth

Promotion of the Domino furniture website

Building link mass - the basis of external optimization of the site. Due to the large number of referring pages, the promoted resource is growing in reputation, which in turn has a positive impact on the issuance of search engines. In the graph you can see that after we started working on the promotion of online furniture store, there is a steady increase.

Results

If you are building your online business from scratch or want to expand it and go online, we will be happy to help. Order us to create a website and its promotion. Our team will be able to provide smooth operation of the resource, search engine loyalty and a large flow of organic traffic. As a result - an increase in profits in a short time. Studio Webmaster - we make any business successful!

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