3 minutes Digital technologies are increasingly intertwined with business processes, so if you want to outrun your competitors, you should think about using all the possibilities of the global network, in particular, about creating a website. To do this, from the beginning you need to figure out what a site is?
A site is a collection of pages united by a common theme located on the same domain on the Internet, having an interconnected system of links, the main task of which is to sell goods or services on the Internet.
To put it simply, a website is any Internet resource that you go to when you click on the search results, for example:
The goals of creating a site can be quite different, but since we mentioned it in the context of a business, the main goal of creating a site for business is, of course, making a profit not only in the offline environment, but also online on the Internet. In this regard, the following tasks can be distinguished that the developed website for business solves, namely:
Additional distribution channel. People are actively shopping online. If you use Internet marketing tools, then your resource will become recognizable, which will allow you to effectively use it as a sales channel.
Office 24/7. Is your offline store open from 9 am to 6 pm? Now imagine how much sales you could make if you worked around the clock? Such an opportunity is provided by a developed online resource for business, where you can make a purchase both day and night. You will not lose a single client due to the schedule.
Informing. Is your store or office “moving” to a new address? Or do you want to announce a total sale to the whole country? You can inform your target audience about contests, promotions and company news using your website.
Effective marketing. A site created for business, reveals itself in improving the quality of marketing. You will be able to create an image of a product or service and promote it to your advantage by managing your relationship with your customers.
Raising awareness and building an image. Due to the high-quality design and content of the resource, Internet users have a positive opinion about the organization and its activities.
Given the presence of a huge number of multidirectional businesses, as well as their specifics, when creating a website for a business, you must first figure out what types of sites you can order and which one is right for you. So let's go!
Business card website. The range of tasks that a business card site solves can be correlated with an ordinary business card. This type of site has a small number of pages (3-8) that contain information about the main goods and services. It allows you to order an inexpensive website, but keep all the necessary functionality. In some cases, companies are able to save money by cutting back on advertising in mainstream media.
The main sections of the business card site:
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The cost of professional development of a business card site for business starts from 500 euros and largely depends on the complexity of the functionality developed for it.
Corporate website. This is the official online representation of an organization on the Internet. This type of site contains complete information about the company, what it does, what goods and services it provides. In most cases, the corporate website contains all manufactured products, as well as additional services. Including the possible placement of the form, all kinds of polls, and so on. Considering that this type of site is a full-fledged face of the company on the Internet, special attention is paid here to its appearance, which includes a unique design, an original logo, as well as the corporate identity of the company.
The main sections of the corporate website:
The cost of developing a corporate website for business starts from 800 euros and largely depends on the number of pages created, the uniqueness of the design and the complexity of the modules being developed and implemented.
Landing page. This is a one-page site where all information is placed on one page. This type of site is necessary for a business that sells goods or services in small quantities or has a specific type. In general, such a site is not difficult to implement, except when the customer sets tasks for the development of complex elements.
The main blocks of the Landing page:
The cost of developing a selling landing page or a business starts from 300 euros.
Directory site. This is a type of web resource that contains a list of goods or services with detailed descriptions and photographs. The main purpose of this type of resource is to familiarize the target audience with the company's assortment. The main difference between a directory site and an online store is the lack of the ability to buy online (here and now).
The main sections of the directory site:
The cost of implementing a business card website starts from 800 euros.
Online store. This is a web resource whose main task is e-commerce on the Internet, which allows you to buy products online. An online store is a site that is suitable for owners of both retail and wholesale goods with a large number of assortments. In most cases, such a site is chosen by owners with an already established business and their own client base, since the creation and support of an online store will cost more than other types of site.
The main sections of the online store:
The cost of creating an online store for business is one of the most expensive, as it requires a huge amount of time for layout, as well as the introduction of additional functionality. The cost of developing an online store starts from 1000 euros.
Still have questions on the topic? Contact the Studio Webmaster specialists and get a free qualified consultation. We have been engaged in the professional development of Internet portals of any complexity since 2008.
