It is not a secret that Google Sites (GS) was conceived from the very beginning as a service for the simplest websites with a small number of pages. Here you cannot create a blog or social network, an internet forum or other multi-page project. And on top of all, there are no tools for online commerce. Creating a website in HTML and CSS will give you more freedom in the formation of the site. On the contrary, only simple blocks are implemented, allowing you to form business cards, portfolios, info pages, etc. However, this hosting is unprecedentedly popular for creating websites on Google.
First, it is necessary to open GS. After that, you need to click on “Add a new file”. Next, it is time to edit the name of the new website. In case of need, content is added and updated.
After clicking the “Publish” button, you should set a unique URL to the service or connect your domain. In this case, in any possible scenario, access is allowed by default for all interested people.
Finally, there is the publication of the website for creation through Google Sites. Now each user can visit it by clicking on the link.
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Advantages:
Easiness and versatility. Google Sites, as a constructor allows each user to understand how it works without any problems. The interface is absolutely clear to everyone – even to people who are not knowledgeable in programming. Its use allows you to make various websites regardless of their type and thematic load: for personal use, for studying at a university or in high school, for professional purposes.
Freebase. Thanks to the internet constructor, it is possible to create any number of online resources with a different number of subpages. However, Sitemaps, for example, have a limit of number as 1,000 pages. For the use of the instruments, you do not have to pay a penny. This is the advantageous difference between GS and other trend constructors that require financial investments.
Broad integration. Websites on Google Sites are very easy to connect to all Google services, which will significantly expand their capabilities.
Disadvantages:
Limited functionality. GS has a small number of templates compared to analogues. The potential for adapting pages to the needs of specific users is extremely tight. You can't move items freely, create lists, filter content, or create a news feed. You can’t start editing the code of pages or mass-administering them after developing websites on Google. Finally, it will not be possible to integrate with social networks and resources from outside, there is no API, etc.
Difficulties with SEO attributes and income. Google Sites has a fairly small set of tools and options to make SEO promotion productive. It is not uncommon for resource owners to bind to their own Level II domain. Thanks to this, there is an improvement in the position in search engines.
Moreover, on these websites, the placement of contextual advertising is excluded, which leads to a rather serious limitation of the ability to monetize them. However, adding ad banners is actively practised.
Limited support for users. It is impossible to be able to reach someone for help to answer your questions. So, you cannot do anything without an independent search in directories or on online forums. If you want to get support at any time you want, you will have to connect to the G Suit subscription, which costs money.
To track the status of indexing and Google recommendations, you need to add the online website to the webmaster’s dashboard. After that, the ownership will be confirmed in the Google infrastructure on an automatic basis.
We will be happy to consult you on the optimal combination of technologies for the development of your future project. We will also take care of the SEO promotion of web site. Customers expect high-quality results – and we achieve them with interest!
Order at Studio Webmaster the creation of a website on Google or another service – this is the right decision!
