Brandbook development. Developing a brand in Moldova

CORPORATE IDENTITY DESIGN

Corporate identity design — is the main tool of marketing campaign of your business. Creating of corporate identity combines the visual and informational components of the brand.Design of corporate identity 1
Design of corporate identity 2In its development may include the creation of individual fonts, graphics and colors that will ensure the unity of all components of the brand. It can be: promotional products, documentation, uniforms and even the interior of the all indoor spaces.Design of corporate identity 3

THE BASIC PACKAGE OF CORPORATE IDENTITY:

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COMPANY LOGO
CORPORATE FONTS
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GUIDE TO CORPORATE IDENTITY
DISK WITH MATERIALS
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ALSO YOU GET:
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visiting cards design
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corporate visiting card design
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corporate A4 form design
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E-mail form design
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corporate map design
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corporate envelope design

WHAT ADVANTAGES

GIVES US THE CORPORATE IDENTITY DESIGN

Much less outlays is required to bring a product to market.
Achieves more effective advertising campaign.
Creates a team spirit in the company and facilitate internal policy of the company.
Corporate identity continues to make its influence in the development of the brand without investing additional funds.

EXAMPLES OF OUR WORK

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WHAT CAN BE INCLUDED IN A CORPORATE IDENTITY DEVELOPMENT?

Branding
The task of branding is to create and position an unique "face" of the company and its products or services. The final result should be the brand with the external form, maximized for the target consumer and that meets all the expectations of the customers. Branding can work on developing a new brand from zero, and also for modifications on the existing brand.
Identity
Identity can also be called a corporate style. It is based on the visual components of the brand, and its main objective is to maximize the recognizability of the brand itself. Also it has the purpose to combine all the components of the company and to create a sense of integrity. The identity includes all the visual components of the brand.
Guidebook
Guidebook is not particularly large in volume of work. However, it can include the development of clear standards and rules that describe the construction and further usage of corporate identity in all advertising media. Such standard conditions gives the company an opportunity to control the application of corporate style. Also, it preserves the concept and brand awareness
Brandbook
This is a guide to the use of corporate style, with a list of rules about the meaning of the brand, its mission, and main ideas. This set of rules are followed by the marketers and company executives. Also it contains full description of corporate identity in all advertising media.

STAGES OF CORPORATE IDENTITY DEVELOPMENT :

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Development of corporate identity design starts with collecting all the necessary analytical information. It should reflect the specifics and peculiarities of the company, offered services and products. Analytical information should include the features of competitors. All these data help in creating the right image.
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Analytical information compilation
Development of idea
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The idea is the basis of any work on the development of corporate identity. At this stage, we assign the name of the product (if it does not already exist). The slogan and ideological direction are also thought out on this stage. After all these details, we proceed to the next stage.
Designer defines all the visual components of the brand: color palette, fonts, graphic images, etc. Created the first sketches.
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Definition of visual component
Logo design
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This stage is considered to be one of the most important, because the logo will be presented on all components of the brand. Creating the logo designer must consider that it should stay relevant for many years.
Designers are based on designed logo and create any additional elements, combining it with color palette and graphic elements created earlier. Traditionally for corporate identity development using business cards, folders, catalogues, flyers, other promotional products, all the specifics and peculiarities of the company.
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Creation the elements of corporate identity
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This is the standard stages of corporate identity development, but it is not constant, as each project is unique and requires an appropriate approach.

DO YOU HAVE ANY QUESTIONS?

CONTACT US

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EkaterinaClients managers
Mob: + (373) 60 10 6666
Skype: manager5.webmaster
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Our works
View a corporate identity development example - Development of a logo design for the company BASCONSERV SRL to the service Brandbook development in Moldova by Studio Webmaster
View a corporate identity development example - Developmentof the logo for a company Femida Consult in Moldova to the service Brandbook development in Moldova by Studio Webmaster
View a corporate identity development example - Logo creation for an online store Bimbo in Chisinau, Moldova to the service Brandbook development in Moldova by Studio Webmaster
View a corporate identity development example - Creation of unique logo for the online store Comfi in Moldova to the service Brandbook development in Moldova by Studio Webmaster
View a corporate identity development example - Logo for company Empire Decor in Moldova to the service Brandbook development in Moldova by Studio Webmaster
View a corporate identity development example - Creating a corporate identity logo for a Amores Paraiso in Moldova to the service Brandbook development in Moldova by Studio Webmaster
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