What is ux and ui design? UX design and its characteristics.

Websites success is determined by the profit that it brings to its owner. User-friendly interface is one of the main criteria for any successful website. The basic requirements friendly interface is usability, ease of use and intuitiveness. At this stage, of great importance are such concepts as UI and UX. They are often confused, but You should not do it. Lets first try to understand what is UX design and UI design. In this article you will learn why these types of design so needed are and why these concepts define the success of a website.

UX DESIGN

UX design is translated from English as «experience of user interaction», that means behavior, human emotions, associated with the use of the website. The score of simplicity, usefulness and effectiveness of the system.

WHAT IS UX DESIGN AND WHAT IT CONSISTS OF:

WEBSITE ARCHITECTURE
Learning of user behavior, intuitive navigation, ease of use.
UI WEBSITE DESIGN
Creation of visual design, UI design website.
CONTENT
Development of content strategies and creation of unique and interesting content.

UI DESIGN

User interface design is a part of UX design and organize the user interaction with interface by structuring the elements of the site.

UI DESIGN INCLUDES THE FOLLOWING ASPECTS:

STRUCTURE
Grouping and combining the related elements (forms, buttons).
SINGLE STYLE
Designing of website in the same style, which increases the memorability of the user.
DELINEATION OF BLOCKS
Distinctions between blocks, which helps to focus attention on the important things.

UI UX DESIGN

PROCESS OF CREATING A UI UX DESIGN

Basic formulation of project goals and objectives
What are our desired achievements through the UX design application.
Definition of the main tools of UX
Selection of instruments depending on the stated goals.
Website development
Creation of convenient and easy for target audience perception website.
Analysis
Measurement of profits and user satisfaction.

ALL THAT IS PROVIDED BY UI UX DESIGN

WHAT IS UX UI DESIGN FOR YOUR BUSINESS?

Increase the website traffic
Rise of profits
Increase the brand awareness
Increase the user loyalty
Improvement of confidence in brand

STEPS OF CREATION OF UI UX DESIGN AT STUDIO WEBMASTER

Analysis and Analytics
Research of target audience, its behavior and preferences
Scenarios of interaction
Creation of possible scenarios of interaction
Creation of design concept
Concept development based on analysis and developed scenarios
Prototyping design
Creation of interface layouts to test the design
Design creation
Creation of design in accordance with approved concept
Implementation of design
Performing the layout of the drawn design

WE CREATE UI UX DESIGN FOR

WEBSITES
MOBILE APPLICATIONS
SOFTWARE
In conclusion, we would like to inform You that UX UI design allows to create an adapted to the target audience product of your website that can significantly reduce costs on advertising and marketing. Improving the experience of user interaction allows to solve basic business problems and increase profits of the company. Our experts in design take into account the latest trends, analyze user activity and create effective, successful websites that have a significant advantage over other resources in the network.
Marina
Head of Web design Department
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