ATTENTION, YOU NEED YouTube!
THE IMPORTANCE OF VIDEO MARKETING
Consumers have long been tired of traditional marketing tools. New trend in this field has become content marketing, which offers readers an engaging and informative information. YouTube is a great platform to display such a content.
Spending on digital video advertising
ADVERTISING ATTRACTIVENESS YouTube!
Leading companies are implementing advertising campaigns on Youtube to strengthen its influence in social networks.
500 leading companies884.00098.00035.000
have on YouTube:
Each of the main 1000 channels receives in average884.000350
AND THAT'S NOT ALL!
INCREASING THE NUMBER OF SCREENING
= increased revenues!
Due to the campaign “The Man Your Could Smell Like” the Old Spice channel became the most popular on YouTube and the brand itself has improved its performance.
In addition, the screening are highly valued. In addition to the profits from advertising in 2012 clip Gangnam Style, at that time the most popular video on YouTube has received over:
Revenue for advertising on YouTube
USERS PREFER YouTube!
YouTube is the most popular video's online site among users. In US, the number of views per month is:
|Video Service||Unique visitors||Viewed videos|
|153 924||12 777 222|
|63 821||705 602|
|51 986||585 213|
|50 303||371 667|
|43 834||456 070|
Users spend much more time
on YouTube than on other sites
THE TOTAL NUMBER OF VIEWED VIDEOS ON YOUTUBE
MAY20123 billion hours
august 20124 billion hours
MAY 20136 billion hours
and YouTube is at the epicenter of this trend.
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