Label creates the first impression about any product. Well-performed packaging with bright label makes it to stand out from all competitors and attracts the attention of customers. Effective label design makes your brand identifiable and contributes to increase sales.
Label design is a very important part of any marketing strategy. In order to increase the level of sales it is necessary to take into account all the features of product and brand awareness. The label should attract attention of potential buyers and gain their trust.
STAGES OF LABEL CREATION
Request from client
At first step should be organized meeting between client and executor to discuss over ideas and desires.
Technical task and design
Technical task and several design options would be completed.
Selection of final form
Coordination with client and approval of the final version. Work on the project.
Sending label for printing and its presentation to client.
FEATURES OF LABEL DESIGN FROM
Color. It is very important before selection of colors to perform color solutions of competitors. You should assess the type, shape and materials from which are made the products for packaging. Your label must be combined with it and to be its special suppliment.
Text. Simple and clear text, consisting of short phrases is fundamental in label development. Potential customer will never buy the products if he would not understand the name.
Graphics. Creation of commercial images, as well as correct emphasis on central element and additional graphic elements give more possibilities to attract attention and encourage purchases.
Font. Classic fonts would be the best option to use. It can be easily perceived. Also the font should match the theme and functional purpose of the product.
Form. Unusual and original design form of the label will surely attract attention. Exceptional label can be an effective tool to achieve high sales and it does not need to be changed for many years.
EFFECTIVE LABEL DESIGN FROM STUDIO WEBMASTER IS AN INCREDIBLE MIXTURE OF CORPORATE STYLE AND UNIQUE FEATURES OF YOUR ITEMS.
At designing stage our experts are carefully studying the market segment in which would be sold your products. After that they develop a concept, with an emphasis on the benefits of your product, and create a product that can enhance the efficiency of sales.
Execution of the layout is created not only with regard to all product features. Also of great importance is the factor that indicates a color of the labels. Correct design, maximum image definition and color transmission capable of clearly identify Your product among the competitors.
There is no single formula to create the perfect design. But you need to remember that any label is an important source of information. Ыo it is not necessary to add many unnecessary details, so as not to distract attention from the important: the names and composition of the product, expiration date, manufacturer. Studio Webmaster takes into account all the details and wishes of the customer, as well as the latest trends in the global market.
We will help You in creating an effective label design which will promote Your product to stand out favorably among all the competitors. For sure it will attract attention of consumers and increase Your profits!
Head of Web design Department
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